What is strategic website design?

Your website is more than just one part of overall brand collateral. It is an active, working member of your sales team.

I help small businesses like you to generate more sales from their sites.

My approach to website design is not only to make you look good, but to dig in and provide a strong underlying strategy.

Find out more about strategic web design >>

I highly recommend Cathy’s services to anyone looking in to having a professional website built for their business, whether it’s from scratch or an upgrade on their existing site.

– Andrew Keir

How it works

What makes me different from other web designers is that I don’t use a cookie cutter approach to your business and website.

I work closely with you to create a strategic site that brings in leads to your business. The focus is always on your bottom line.

Whether or not you decide to work with me, I will provide you with a FREE personalised analysis report for your website and marketing strategy.

Totally free. No charge. No obligation.

What’s included: website design

Branding and planning consultation

  • 1 hour Skype call to discuss your website and marketing
  • Email consultation if that’s what you prefer

Responsive WordPress website

  • Built using the WordPress CMS – you remain in control of your website
  • Works on desktops, tablets and phones
  • Custom design for your brand and business
  • Not technical? No worries, I include documentation to help you get the most out of your website

Social Media Integration

  • Links to your social media networks and communities
  • Share buttons on your blog pages to help spread the word about your content marketing
  • Not sure what content marketing is? No problem, we can talk that through if you’re interested

SEO Optimisation

  • SEO is ensuring that your website is seen by search engines, such as Google
  • I optimise your site so that it has a fighting chance of rising to the top
  • SEO is an ongoing process. As part of your site development, I’ll help you understand what you need to do, and give you options for how to achieve it

Google Analytics

  • If you’re serious about using your website to generate income, you’ll need to keep an eye on how it’s performing
  • I add Google Analytics code to your site, and help you get started on how to use it

Contact Form & MailChimp

  • I create a customised contact form (or 2, or more) for your clients to email you directly
  • Help to set up your MailChimp account, and link your form(s) through to your lists
  • What is MailChimp? It’s an email subscriber service to help you manage your email marketing campaigns.

Personalised marketing report

  • You receive a personalised marketing blueprint report for your website
  • Includes tips and action plans for making the most of your website

Total cost: £1,000

Graphic design extras

Social Media banners

  • Social media banners to match the branding of your website
  • 3 x social media channels of your choice

Newsletter Header

  • Custom designed to match your website
  • Set up for you in your MailChimp account

Total cost: £250