Logo design and brand identity
What is my brand identity?
Growing your business – whether you’re just starting out, or are ready to push to the next level – can be tough. Don’t make it harder on yourself with poor marketing materials. You may not think of your branding and design as communication. However, every time someone visits your website, or looks at one of your brochures, your branding is speaking on behalf of your business.
Start thinking of your marketing materials as an active part of your sales team. Make sure they are putting forward an amazing message on your behalf. Done properly, your business graphics will help you to attract more clients, retain existing ones and keep your business moving in the right direction.
Why is the design of my logo so important?
Your logo is at the heart of your business. It’s a bite-sized visual chunk that is quickly absorbed, remembered and associated with your company. It’s the anchor for the rest of your visual marketing. And usually, it is the first contact between you and your clients. Trust us with your logo design to ensure it’s making the right impression on your behalf.
How does it work?
We know exactly how to distil the essence of your business into a clear, memorable and exciting logo. A great logo is more than just a nice typeface and pretty shapes. We work closely with you to really understand your business and brand. The result is a clever, well-crafted logo that will be there with you every step of the way on your business journey.
Print Design & Clever Marketing
With the current focus on content-based online marketing, you may wonder why on earth you would ever need a brochure or flyer again? Everyone is scrambling to be everywhere on the internet at all times, and in the resulting digital chaos, print-based solutions sometimes get overlooked.
Don’t underestimate the power of a physical product to help sell your business and services. There are all sorts of clever marketing techniques you can undertake using print design – postcards, mail outs and brochures. We’ve got a few tricks up our sleeves and the design expertise to bring them to life. For example, your marketing dollars could perhaps be better spent on the design, print and mail-out of a postcard campaign. Or a well-designed brochure that you can use for both print and as an online PDF.
How Does It Work?
We work closely with you to talk about what you want to achieve with your print marketing. As with all your design investments, we want to make sure the end product is servicing your business in the right way. We take the time to help you look at the bigger marketing picture, and produce our designs with that end goal in mind.
After all, if you’re spending your money on good design, you want to see some tangible return for your investment. We supply all print designs in a digital format so that you can use them in your online marketing campaigns too. Why not talk over some ideas with us?